NYC pop-up

New York, February 2023

New York City

After the success of the Tel Aviv Groove series of events in Los Angeles last October, the trendy and exciting Tel Aviv Groove culinary series of pop-up events are coming to the Big Apple and will celebrate three exciting days in New York City: February 19-21, 2023. This time, it is bigger, better and much more exciting. First we take Manhattan, then – other big cities around the world.

February 19


Chef Jonathan Sharvit

Chef Roger Mifsud

Meat Restaurant located in Crown Heights Brooklyn is a chef’s restaurant centered around a rich and creative meat menu. The interior design and architecture of the restaurant space combines historic Brooklyn with contemporary design.

Chef Roger Mifsud will host Chef Jonathan Sharvit at Meat Restaurant and the two will infuse the guests with a mouth-watering journey that will take you inside the olive groves of Israel with Ptora’s olive oils, accompanied by special dishes with a Mediterranean aroma created with meticulous work, just like Chef Sharvit likes it.

February 19th 2023

Chef Yossi Sherf

Chef Assaf Maoz

The magical pop created by Ptora’s olive oil

On February 19th, 2023, Bambina Blue will turn into a magical pop-up centered on olive oil – created with the Israeli olive oil boutique brand: Ptora. While day by day, we know Bambina Blue as a must visit boutique ice cream parlor, but on this day – Chef Assaf Maoz will host Chef Yossi Sherf for a joint creation of entertaining dishes that include the “Liquid of the Gods”. From salty snacks, small bites, olive oil cookies (love cookies) and of course, yogurt ice cream with olive oil.

February 19th 2023

February 20

Ptora olive oil

Chef Tal Abaov

Binyamina wine

Israeli wine and olive oil tasting workshop – accompanied by bites.

The Tel Aviv Groove team will embrace the participants of the workshop for a short hour of conversation about the flavors of the new Israeli cuisine, alongside a wine tasting curated by Binyamina Winery and a selection of olive oils from the Ptora’s olive oil boutique brand. The workshop will be accompanied by dishes by chef Tal Abaov from the prestigious Rothschild TLV restaurant in Manhattan. In the workshop you can meet the Tel Aviv chefs Yossi Sherf and Jonathan Sharvit for a conversation about the new Israeli cuisine.

Length of the workshop: an hour and a half.

The number of seats is limited.

To register: Rothschild TLV – New York, NY (click the register button below).

The workshop will start at 6:00pm. Do not forget to mention in the order that you are attending the workshop. Price: 80USD

February 20th 2023

February 21

Chef Yossi Sherf

Chef Assaf Maoz

Undoubtedly one of the coolest institutions that raises the Tel Aviv spirit in New York. In lower Manhattan and in the center of the cosmopolitan Soho, a group of creators from the culinary field joined together, and since 2018 they have been creating up-to-date and successful Tel Aviv cuisine and atmosphere.

Chef Assaf Maoz will host Chef Yossi Sherf for a joint Tel Aviv celebration, recommended for all Foodies who want to be excited by the fashionable Israeli Tel Aviv cuisine, and at its best. Both chefs developed their skills in the leading restaurants of Tel Aviv, both studied and specialized around the world, and now they’re bringing the gospel of contemporary Israeli cuisine to NYC.

February 21th 2023

Chef Jonathan Sharvit

Chef Nadav Greenberg

The Shmoné restaurant is a relatively a new restaurant created by Chef Eyal Shani and is part of his 40+ restaurant group around the world.

Chef Nadav Greenberg oversees the Shmoné restaurant’s kitchen, and creates a modern and exciting kitchen in Shmoné, that is connected to the local produce and the seasons. Chef Greenberg’s culinary creation is praised by the local media, and just these days was informed that the restaurant is nominated for the Michelin guide.

Chef Nadav Greenberg will host Chef Jonathan Sharvit for an evening of culinary celebration and joint creation. The two have already started working on the menu, and it’s an evening you shouldn’t miss.

February 21th 2023